Digital realignment for WiA

Customer

WiA – Wohnen im Alter

Services

Concept & Consulting, UX & UI Design, Website

Year

2025

A modern, user-friendly website was developed for the WiA – Wohnen im Alter competence center in Thun, clearly oriented to the needs of its target group and at the same time enabling the team to manage content flexibly and independently.

Design & UX Refresh

The existing website was fundamentally revised. We focused on accessibility, readability, and clear structure. The new UI design impresses with plenty of white space, soft colors, natural imagery, and a calm aesthetic.

Technical implementation in Neos CMS

The website was fully implemented in Neos CMS. Neos is a future-proof content management system that enables the client to create new pages independently and design content flexibly.

Before – After

A direct comparison clearly shows how big the difference is: Previously, navigation was confusing, content was hard to find, and the visual appearance was outdated.
Today, the site invites you to linger – with a clear structure, emotional imagery, and an interface that even less tech-savvy people can intuitively understand.

Result

A warm, modern website that brings a noticeable improvement for both visitors and the WiA team. The new platform not only conveys competence, but also closeness, orientation, and a digital space to arrive.